4 posts tagged “booklet”

An annual program of Berlin Philharmonic Orchestra is quite unique.

At first glance, you may well think it might be a paper book to read when you see the books stored on the shelves in Philharmonie which is the concert hall for Berlin Pilharmonic.

Turning pages, you will find the contents are wide-ranging: Preface by Music Director, Deutshe Bank, and Mayor of Berlin, About the orchestra, Overview of the concerts in the Philhamonie, Overview of the concerts in Chamber Music Hall, Focuses the season. Then finally, you will reach concert programs of the year that should be the first thing you want to know. The looking of this main category is absolutely beautiful. After that, other contents are still following: Education program, Orchestra Academy, Society of Friends of the Berliner Philharmonie,,,,,,,,.

Other pages are also nice.

I think it is unusual to issue such a 192-page heavy book for a program. But, this program is absolutely excellent with high quality!! (See? Good quality gets you trapped, again. haha.) It is worth going through trouble to carry it back home. I would even say the value of this yellow free program is as same as academic written materials that should be stored in a library. You will know how much Berlin values the classical music and puts effort in enlightening it for people when the program is taken a look at.

Not only the program booklet, but also its design of Philharmonie surprises me. You find it more rugged  than you thought at the website of Berliner Philharmoniker, and will know why the yellow color is used on the booklet.

This is the inside of Philharmonie. You can see that some of audiences are taking seats right back the orchestra having a ringside view of performances. They even could touch the musical instruments during a performance. And the next is the foyer of Philharmonie. It is interesting, isn't it?

Berlin, an amazing classical music city. I love it!

I always think attending opera production is not easy.

Price. The image you think of a ticket price of an opera production is absolutely correct: it is really expensive. What if you could not enjoy the production when you watch it? You must feel like you did not get a return on your investment.

Preknowledge. Many operas are sung in Italian, German, or French. Without prep, you will never catch on a story very well although you might enjoy its elaboration and beauty. But do you really want to bother 'studying' to go to a theater?

This is a souvenir booklet of Scottish Opera telling about its synopsis and composer of Erwartung. (I know this production is not popular at all. I don't even know how to pronounce the title correctly.) Usually, you can get this kind of booklet at the opera house or concert hall when you go to the production, but I don't think you have enough time to read the booklet to ready to appreciate when you are totally new to the production.
I love some opera productions like Carmen, Madam Butterfly, La Boheme,,,,,but most of them are blockbuster.

What would be the good starters for taking an interest in opera? I wonder if there are any good ways to make people turn their head to face opera.

Visual attraction is one of the most important factors for advertisement of classical music since nobody can experience the 'product' until the performance is staged. How could customers be willing to buy a ticket without any guarantees the quality of the concert? If you are familiar with classical music, you could easily pick up a concert out of enormous numbers by counting on the name of a performer. But, if you are a beginner?

These are free booklets of season programs showing what Royal Opera House is playing at the season. The texture of papers is smooth and strong enough, and all pages are color printed. Yes, the first stage is passed: good quality gets you trapped. Look at the picture of front covers. A person and nature back. I don't pick up the real meaning of the design, but it is certain people might want to reach the eye-catching booklets.

'mmm, what is this for? looks beautiful, it might be interesting. I will take a look at it,,,,,'

Gotcha!

How about its inside? This is a back cover of the Spring Season 2007. I can tell this is taken at the back door of the building of Royal Opera House. A man on leather wear for a motorbike rider is sitting on the black box with wheels. This idea is not traditional and conservative for advertisement of classical music, but I love it!
Main contents showing each production are arranged in the same way: two-page spread for one production, a picture on the left and synopsis on the right. I bet creating those booklets are pretty costly, yet Royal Opera House concludes it is worth spending a lot of money for it. Its effect?

Royal Opera House made me spend 250 pounds for an opera and two ballet productions in 2007.

How do you keep something given away? Do you put it on a shelf and forget eventually? Do you rather store it in a safe place so as not to get scratched?

It of course depends on what you are given away, but how would you do when you could have chance to get something free of charge which looks cool and even premium with a high-class image? You provably might want to feel like taking good care of it. 

Here is a free booklet issued by The Sage Gateshead, the concert hall with unique-shape appearance in North England, UK. I would say it looks like a dinosaur egg. This cool looking booklet of A4 size was created in celebration of the opening year of The Sage and in order to show what they are to let people know.


I was amazed by the quality of the booklet - all the colored glossy 50 pages, sophisticated pictures, simple but enough contents to expose who they are,,,,it's like a page-turner!

The Sage Gatehead is supported by both the government and private sectors so there are also advertisements in the booklet and the design of which never spoils other contents.

I fell into The Sage's trap: I put the booklet in an envelop and it has been kept in my shelf carefully so as not to be left with my fingerprints.